Retail Sites Experience Growth as Consumers Prepare for the Holiday SeasonPopular Monopoly Promotion Makes McDonald's the Top-Gaining Property in OctoberTribal Fusion and Google Ad Network Both Gain Three Positions in Ad Focus Ranking
RESTON, Va., Nov. 20 /PRNewswire-FirstCall/ -- comScore, Inc. , a leader in measuring the digital world, today released its monthly analysis of U.S. consumer activity at top online properties for October 2007 from its comScore Media Metrix service. E-cards and flowers/gifts/greetings sites surged with the celebration of Halloween and Sweetest Day, while several retail categories experienced significant growth in anticipation of the holiday shopping season. Third quarter earnings announcements and volatile stock market conditions drove an increase in traffic to online trading sites.
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